Snowy Gifts Game

Facebook app

Overview: 

The corporate spirit in Christmas always comes out with the fuzziest marketing ideas in association with spoon studio. Samsung’s Christmas was into a light game where users compete on 10 ranks to win special gifts from Samsung through helping their snowman keep his three lives and gain the 10 highest scores by collecting only Christmas items in his bag. Samsung’s vision to have a game incorporated in their campaign to drive thousands to their Facebook fan page hit the nail right on the head.

Brief:

We managed to make the game’s experience as simple as possible yet interesting

Now, SNUGGLE UP and enjoy the CHASE!

  • You get to control a snowman using the instructions given to collect cartoonish objects and a couple of Samsung’s promotional phones and tablets.
  • Strive to reach a High Score, to be part of the leaderboard.
  • The top 10 high scorers will then be granted gifts from Samsung. 

    In the End…
    Samsung grabbed the attention of a lot of users and was able to get hold of their data for further notices in their future campaigns in a fun way.
    All it took this ginormous corporation was spirit and simplicity for a successful campaign.

     

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